By Brenda Hall CEO, Bridge360

So often many of us who have been in IT for a number of years think of software services as something getting done off shore by a large staff focused on their screens with their ‘blinders’ on. This could not be further from the truth. We have many extraordinary software development experts today focused primarily on the customer experience while using the ever improving technologies that make sure customers are no longer frustrated with websites being down, product availability advertised being untrue, or any number of issues we all encounter that causes our blood pressure to rise.

“If you always do what you always did, you will always get what you always got.”

Albert Einstein

The good news is we are in a whole new era where we know what we want to experience, and we can weigh in with reviews others can read immediately. Twitter, Instagram, Yelp and so many other avenues are out there and you have to admit, Alexa is cool.

“I don’t know any other way to lead but by example.”

Don Shula

In this software world that permeates almost everything we do, there’s no room for complacency or ‘resting on our laurels.’ So many companies are looking for software technology leader to build, innovate and manage their IT and customer relationship. There is so much room for effective leadership in this space.

Those of us providing software services need to hire top talent who have a real passion for software quality coupled with the ambition to develop the best software that delights customers. We need to be sure they are uber-qualified to drive the pace car in this race. We also want these leaders to build other leaders as well.

Leadership starts with people who want to own their destinies. They are inspired to build solutions and find ways to improve the “as is” into the “what could be”. They have dreams, for themselves and their futures and are willing to what it takes to make these dreams a reality. Leadership requires vision and courage. Leaders never stop learning. Leaders are givers who help others achieve. I’m very proud of all the leaders at Bridge360. Our clients are too!